Strategic Planning


Most organizations craft a strategic plan each year. Yet studies show that only 10 to 30% of organizations actually complete the goals derived from their strategic plan. Whether it’s too many layers of complexity, failure to align budget and resources, or an inability to engage team members, a strategic plan that fails to guide daily decision-making is nothing more than a file on your shared drive. As the Cheshire Cat said to Alice, from Alice in Wonderland, “if you don’t know where you are going, any road will do.” Build the road to your organization’s future with intentionality. 

Chapman & Co. will meet with leaders from your organization to learn about your specific culture, defining your strengths and challenges. We will help you define what success looks like in practical and actionable terms. We identify must do, can’t fail initiatives. And we assist in creating a living document that can be adapted as the needs of the business change and help inform important decisions. 


Participants will:

  • Identify strategic initiatives that will help your organization break through this year
  • Learn methods to objectively select the must do, can’t fail initiatives and inoculate against selecting “pet projects”
  • Develop goals that articulate a compelling vision of the organization in 3-5 years
  • Build a deployment plan to bring the strategic plan into reality


Intended Audience: Senior leadership team 

Duration: Full day

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